SMALL PRESSES:
1. They are more likely than big presses to take risks on projects they believe have artistic merit.
2. Where major publishers promote a book for the first 90 days—small presses will continue to promote it for years.
3. Small press authors earn money primarily through royalties: roughly 10% on print sales and up to 25% on e-books.
4. Small presses pay small advances $1,000-2,000—or none. Earn out quicker. Royalties come sooner.
5. Ask a lot of questions about their distribution and marketing.
6. Ask about the expected print run.
7. Small press authors can expect to get a lot of attention from the editor, designer, and even the owner.
8. Often you'll get more say so on the cover design.
9. Although you may get more control with a small publisher, don't expect full control.
10. Small presses expect the author to do a considerable amount of promotion.
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