An article that teaches the reader how to do something. Almost every
periodical for any age group is open to how-to articles. The key to
selling this kind of article is in identifying what you know well
enough to tell others how to do it, and then finding the periodicals
whose readers would be interested in knowing about it. Everyone knows
how to do something well, but although personal experience usually
dictates your topic, you can also write how-to articles based on
research or interviews.
Possible topics are endless, from how to lead
a Bible study or how to grow potatoes, to how the communicate with
teenagers. The secret of success is in the love of detail and the
ability to provide clear and concise instructions. The key to doing
how-to well is to pretend you are a novice and start from there. Find
someone who knows nothing about the subject and ask them to try out
your instructions. Keep in mind that depending on the topic, and the
publication you are targeting, the editor may want a numbered,
step-by-step guide to producing a product—often with a photo to
illustrate each step—or they will prefer the information presented
in the usual prose style. Studying their sample copies and guidelines
should give you a clear understanding of their preferences. For a
step-by-step guide to writing a how-to article, go to:
http://www.writersdigest.com/whats-new/write-a-how-to-article-in-6-easy-steps.
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